Strong Over 65 — helping adults 65+ build strength, confidence, and independence through safe, supportive gym training.
Brian Kramer, CF-L1
Helping Adults Stay Strong, Capable, and Independent
Green Bay, Wisconsin
I’ve been a personal trainer since 2015 and a CrossFit Level 1 Trainer working with people of many ages and abilities. Over the years something interesting started to happen.
Many of my long-term clients were in their 60s and 70s. They weren’t trying to become athletes or chase personal records. They just wanted to stay capable.
The longer I coached, the more I started noticing how much everyday strength really mattered.
Living in Green Bay, you see this pretty clearly.
Around here, even walking into a Green Bay Packers game can be a workout. The walk from the parking lot, the long ramps, the steep stadium stairs — it can be challenging even for younger people.
Some of my clients started worrying they might have to stop going to games they had loved for years. That stuck with me. Then I began seeing more moments like that.
A mother whose biggest goal wasn’t weight loss or getting “fit.” She just wanted to be able to walk all day with her kids and grandkids at Disney World without needing to sit out part of the trip.
A client who heats her home with firewood during Wisconsin winters. Every year a truck dumps a pile of wood in her driveway, and she carries and stacks it load by load in her garage. All winter long she brings armfuls inside to keep the house warm.
Another client spent years caring for her husband as Parkinson’s slowly took away his ability to move. When he fell, she had to be strong enough to help lift him up. When he needed help getting out of bed, into the shower, or onto the couch, she was the one there.
Strength wasn’t optional for her. It was part of loving someone.
I’ve also seen strength show up in unexpected moments.
One of my clients once jumped fully clothed into a swimming pool to help her granddaughter. She had arm floaties on but suddenly started struggling and taking in water. She didn’t hesitate. She just moved.
In that moment, strength mattered.
Over time these experiences changed how I think about fitness.
Most people don’t need extreme workouts or complicated routines.
They need the ability to handle life.
I’ve seen adults in their 60s, 70s, 80s and even 90s become stronger than they ever expected when they train the right way.
Not by being pushed too hard.
But by building strength gradually and safely.
That’s why I created Strong Over 65.
To help people stay capable, confident, and independent for the moments in life that actually matter.
Today I coach clients in person in Green Bay and also help people around the country through Strong Over 65.
Along the way I’ve also had the opportunity to share fitness guidance with the local community. I’ve appeared on WFRV-TV Channel 5 (CBS) in Green Bay demonstrating exercises and discussing safe strength training for adults.
At some point, most people begin to notice small changes.
Getting up from a chair feels harder.
Climbing stairs takes more effort.
Carrying groceries feels heavier than it used to.
These changes happen gradually, often without us realizing it. And over time they can start to affect the things we enjoy most. For some people it’s walking into Lambeau Field for a Packers game. For others it’s keeping up with grandkids at the park… traveling with family… shoveling snow in the winter… or simply moving around the house with confidence. Strength plays a much bigger role in everyday life than most people realize. When strength decreases, everyday tasks start to feel harder. But the encouraging news is that this process can often be slowed, stopped, and even reversed. With the right kind of training, many adults notice improvements in:
This isn’t about becoming an athlete. It’s about staying capable. And the sooner we start building strength, the easier life tends to feel.
Loss of strength is one of the biggest reasons older adults lose independence.
You are never too old to get stronger. The right training can help you:
Strong Over 65 is designed for adults who want to stay active, capable, and independent as they get older.
Many of the people I work with simply want to keep doing the things that matter in everyday life — walking comfortably, carrying groceries, climbing stairs, traveling with family, and keeping up with grandkids.
You don’t need to be an athlete to start. And you don’t need years of gym experience.
Strong Over 65 is especially helpful for people who:
This isn’t about extreme fitness. It’s about building practical strength for real life. Starting wherever you are right now. You’re not too old, and you’re not too late to begin.
I currently coach clients in person in Green Bay, Wisconsin, and over the years I’ve seen how the right kind of strength training can make everyday life easier. Over the past decade I’ve coached thousands of one-on-one training sessions with people of many ages and abilities. Many people want to exercise, but aren’t sure where to start or worry about doing the wrong thing.
Here’s how I help adults build strength safely and confidently:
Everything is designed to be practical, approachable, and easy to follow. You can move at your own pace and start wherever you are.
